Details
- Brand
- Rolex
- Model
- Yellow Gold Datejust 31
- Reference
- 278278 mdo
- Bezel
- Fluted
- Dial
- Mother-of-Pearl Diamond
- Bracelet
- Oyster Bracelet
- Availability
- In stock
About this watch
Mother-of-pearl luminescence meets yellow gold sophistication in this Rolex Datejust 31mm, reference 278278, where nature's iridescent artistry transforms the dial into a canvas of shifting light. The 18-karat yellow gold case frames diamond hour markers that punctuate the organic patterns of genuine mother-of-pearl, creating depth and movement that changes with every angle of the wrist. Rolex's signature fluted bezel adds architectural dimension to the composition, its precisely machined ridges catching and reflecting light in harmony with the dial's natural shimmer. This unworn example represents the modern evolution of the Datejust's 31mm proportions, sized for contemporary elegance while maintaining the collection's timeless aesthetic codes.
Key Features & Specifications
- Mother-of-Pearl Diamond Dial — Natural mother-of-pearl substrate with applied diamond hour markers creates an ever-changing surface that shifts from silver to cream to subtle rainbow hues depending on lighting conditions
- 18k Yellow Gold Construction — Solid yellow gold case and fluted bezel in 31mm diameter, offering substantial presence while maintaining proportional elegance for smaller wrists
- Oyster Bracelet Integration — Three-link Oyster bracelet in matching yellow gold with Oysterclasp closure, engineered for comfort and security with Rolex's precision tolerances
- Fluted Bezel Detail — Hand-finished fluted bezel creates 40 facets that interact with light, adding visual texture and serving as a signature Rolex design element since the 1930s
- Sapphire Crystal Protection — Scratch-resistant sapphire crystal with anti-reflective coating ensures optimal dial visibility and long-term durability
- Reference 278278 Specifications — Current-generation Datejust 31 powered by Rolex's automatic movement with date function, water resistant to 100 meters
- Unworn Condition — Factory-fresh timepiece with original protective films and tags, complete with manufacturer's warranty coverage
About This Timepiece
- Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
- Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
- Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
- Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Contact Us
Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: chris@chronocandy.com
Chrono Candy is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.
Shipping & returns
At Chrono Candy Watches, we strive to provide a fast, reliable, and transparent shipping experience. Here’s what you need to know:
Domestic Shipping:
- Free & Fast: Enjoy complimentary Priority Overnight Fully Insured Shipping on all domestic orders.
- Quick Dispatch: In-stock items typically ship on the same business day for verified payments received before 4 PM PST.
-
Tracking Information: We’ll provide tracking information upon shipment.
Special Orders:
- Order Fulfillment Time: Special orders require 5-10 business days for processing and shipment.
- Transparent Communication: We’ll keep you informed about the estimated arrival date.
General Shipping Information:
- Pre-Shipment Inspection: Every watch undergoes a rigorous inspection by our expert team for accuracy, functionality, and condition.
- Secure Packaging: We utilize secure packaging and insurance for all shipments.
- Signature Required: A signature confirmation is required upon delivery.
Sales Tax:
Sales tax applies to shipping and handling fees for orders shipped to addresses within the state of CA.
We strive to provide a fast, reliable, and transparent shipping experience. If you have any questions regarding shipping or specific delivery timeframes, please contact our customer service team.
Authenticity guarantee
Our Authenticity Promise
Every watch sold by Chrono Candy is 100% authentic, thoroughly inspected by our expert team, and accurately described. We stand behind every timepiece with our comprehensive verification process.
- Expert Authentication — Each watch undergoes a multi-point inspection by certified watchmakers
- Documentation Verified — All papers, cards, and serial numbers are cross-referenced and validated
- Fully Insured Shipping — Every shipment is fully insured with signature confirmation
Warranty
Chrono Candy Warranty
Our new model watches come with a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
This warranty does not cover loss, theft, water damage, or misuse. For warranty service, contact us at chris@chronocandy.com or call (310) 363-0481.
Any questions about the Yellow Gold Datejust 31?
We’re always happy to talk watches. Ask for a live video, more photos, or a trade quote — a real person answers.
Own a Rolex you’re ready to part with? Sell or trade it with us.
Ask about this watch

Rolex
Yellow Gold Datejust 31
Ref. 278278 mdo · $46,150.00
Faster by text: (310) 363-0481
Purchase request
Tell us what you’d pay. We’ll check our stock and our dealer network and come back with options.

Rolex
Yellow Gold Datejust 31
Ref. 278278 mdo
No obligation. Faster by text: (310) 363-0481
Reviews
Buy with confidence.
5.0 on Google and Chrono24 — every review from a verified buyer.
“Great dealer. The watch was exactly as described (mint condition). Communications were fast and super easy.”
“Watch was shipped out same day as the payment sent, the dealer responded to any questions in <2 hours, and everything arrived next day, well-packaged, and as described.”
“Very good communication, very professional, confirmed authentic watches via dealer as well as chrono certification, and good selection. Recommend”










Rolex Steel and White Gold Datejust 31 Watch ...







Patek Philippe Rare Handcrafts Calatrava Minu...



Audemars Piguet Neo Frame Selfwinding 34mm - ...




Vacheron Constantin Overseas Dual Time - Stee...






A. Lange & Söhne 1815 Up/Down - White Gold - ...









Richard Mille RM 53-02 TOURBILLON SAPPHIRE ⋅ ...



Omega Speedmaster Milano Cortina 38mm - Steel...




Cartier Panthère de Cartier Small Model 22mm ...





IWC Pilot Venturer Vertical Drive 44mm - Cera...





Tudor Clair de Rose Blue 26mm - Steel and Dia...

Panerai Luminor Chrono Navy Seals Limited Edi...