Details
- Brand
- Rolex
- Model
- Steel and Yellow Gold Datejust 31
- Reference
- 278343 sdj
- Bezel
- Domed Diamond
- Dial
- Silver Diamond
- Bracelet
- Jubilee Bracelet
- Availability
- In stock
About this watch
Powered by Rolex's proprietary caliber 2236 perpetual self-winding movement, this Datejust 31 reference 278343 combines the precision of modern Swiss engineering with the visual drama of diamond-set complications. The 31mm yellow gold case houses a silver diamond dial that transforms light into brilliant reflections through ten diamond hour markers, while the domed diamond bezel adds another layer of luxury with its perfectly aligned gemstones. This unworn example represents the contemporary evolution of the Datejust collection, where Rolex's technical mastery meets their expertise in jewelry setting, creating a timepiece that functions as both precision instrument and statement piece.
Key Features & Specifications
- Caliber 2236 Movement — Rolex's in-house perpetual self-winding movement with Syloxi hairspring and 55-hour power reserve, exclusive to the women's Datejust collection
- Diamond-Set Silver Dial — Ten brilliant-cut diamonds serve as hour markers against a silver sunray finish that creates depth and luminosity throughout the day
- Domed Diamond Bezel — Factory-set with precisely matched diamonds in Rolex's signature bezel mounting, creating uninterrupted sparkle around the 31mm case
- Yellow Gold Construction — Solid 18-carat yellow gold case and crown, showcasing Rolex's foundry expertise and precious metal craftsmanship
- Five-Link Jubilee Bracelet — The most elegant bracelet in Rolex's catalog, featuring alternating brushed and polished links that complement the watch's luxurious aesthetic
- Sapphire Crystal Protection — Anti-reflective sapphire crystal with Cyclops lens magnifying the date display at 3 o'clock
- Unworn Condition — Complete with all factory protective films and stickers, representing the finest available condition for this reference 278343
About This Timepiece
- Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
- Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
- Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
- Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Contact Us
Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: chris@chronocandy.com
Chrono Candy is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.
Shipping & returns
At Chrono Candy Watches, we strive to provide a fast, reliable, and transparent shipping experience. Here’s what you need to know:
Domestic Shipping:
- Free & Fast: Enjoy complimentary Priority Overnight Fully Insured Shipping on all domestic orders.
- Quick Dispatch: In-stock items typically ship on the same business day for verified payments received before 4 PM PST.
-
Tracking Information: We’ll provide tracking information upon shipment.
Special Orders:
- Order Fulfillment Time: Special orders require 5-10 business days for processing and shipment.
- Transparent Communication: We’ll keep you informed about the estimated arrival date.
General Shipping Information:
- Pre-Shipment Inspection: Every watch undergoes a rigorous inspection by our expert team for accuracy, functionality, and condition.
- Secure Packaging: We utilize secure packaging and insurance for all shipments.
- Signature Required: A signature confirmation is required upon delivery.
Sales Tax:
Sales tax applies to shipping and handling fees for orders shipped to addresses within the state of CA.
We strive to provide a fast, reliable, and transparent shipping experience. If you have any questions regarding shipping or specific delivery timeframes, please contact our customer service team.
Authenticity guarantee
Our Authenticity Promise
Every watch sold by Chrono Candy is 100% authentic, thoroughly inspected by our expert team, and accurately described. We stand behind every timepiece with our comprehensive verification process.
- Expert Authentication — Each watch undergoes a multi-point inspection by certified watchmakers
- Documentation Verified — All papers, cards, and serial numbers are cross-referenced and validated
- Fully Insured Shipping — Every shipment is fully insured with signature confirmation
Warranty
Chrono Candy Warranty
Our new model watches come with a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
This warranty does not cover loss, theft, water damage, or misuse. For warranty service, contact us at chris@chronocandy.com or call (310) 363-0481.
Any questions about the Steel and Yellow Gold Datejust 31?
We’re always happy to talk watches. Ask for a live video, more photos, or a trade quote — a real person answers.
Own a Rolex you’re ready to part with? Sell or trade it with us.
Ask about this watch

Rolex
Steel and Yellow Gold Datejust 31
Ref. 278343 sdj · $21,333.00
Faster by text: (310) 363-0481
Purchase request
Tell us what you’d pay. We’ll check our stock and our dealer network and come back with options.

Rolex
Steel and Yellow Gold Datejust 31
Ref. 278343 sdj
No obligation. Faster by text: (310) 363-0481
Reviews
Buy with confidence.
5.0 on Google and Chrono24 — every review from a verified buyer.
“Great dealer. The watch was exactly as described (mint condition). Communications were fast and super easy.”
“Watch was shipped out same day as the payment sent, the dealer responded to any questions in <2 hours, and everything arrived next day, well-packaged, and as described.”
“Very good communication, very professional, confirmed authentic watches via dealer as well as chrono certification, and good selection. Recommend”










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