Details

Brand
Rolex
Model
Steel and White Gold Datejust 31
Reference
278344RBR pij
Bezel
Domed 24 Diamond
Dial
Pink Index
Bracelet
Jubilee Bracelet
Release
2020
Availability
In stock

About this watch

Wrapping a 31mm white gold case around the wrist delivers an entirely different presence than its steel counterpart, with the precious metal's weight and warmth creating an unmistakably luxurious tactile experience. The pink index dial of this Rolex Datejust 278344RBR transforms the classic blueprint with a sophisticated rose-toned canvas that catches light differently throughout the day. Twenty-four diamonds encircle the domed bezel in perfect symmetry, each stone meticulously set to create a continuous ring of brilliance. Released in 2020, this unworn example represents the contemporary evolution of the mid-size Datejust, where traditional proportions meet modern material refinement.

Key Features & Specifications

  • 31mm White Gold Case — Oystersteel and white gold construction provides durability with precious metal luxury, sized perfectly for refined wrist presence
  • 24-Diamond Domed Bezel — Brilliant-cut diamonds set in white gold create a textured frame that elevates the dial's pink tones
  • Pink Index Dial — Rose-hued surface with applied hour markers delivers warm sophistication against the white gold case
  • Five-Link Jubilee Bracelet — Classic multi-link construction in steel and white gold with Oysterclasp and Easylink comfort extension
  • Sapphire Crystal — Scratch-resistant crystal with anti-reflective coating ensures clarity and durability
  • 2020 Production Year — Contemporary release showcasing current Rolex manufacturing standards and finishing techniques
  • Unworn Condition — Pristine example with original factory finish and protective stickers intact

About This Timepiece

  • Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
  • Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
  • Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
  • Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.

Contact Us

Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: chris@chronocandy.com

Chrono Candy is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.

Shipping & returns

At Chrono Candy Watches, we strive to provide a fast, reliable, and transparent shipping experience. Here’s what you need to know:

Domestic Shipping:

  • Free & Fast: Enjoy complimentary Priority Overnight Fully Insured Shipping on all domestic orders.
  • Quick Dispatch: In-stock items typically ship on the same business day for verified payments received before 4 PM PST.
  • Tracking Information: We’ll provide tracking information upon shipment.

Special Orders:

  • Order Fulfillment Time: Special orders require 5-10 business days for processing and shipment.
  • Transparent Communication: We’ll keep you informed about the estimated arrival date.

General Shipping Information:

  • Pre-Shipment Inspection: Every watch undergoes a rigorous inspection by our expert team for accuracy, functionality, and condition.
  • Secure Packaging: We utilize secure packaging and insurance for all shipments.
  • Signature Required: A signature confirmation is required upon delivery.

Sales Tax:

Sales tax applies to shipping and handling fees for orders shipped to addresses within the state of CA.

We strive to provide a fast, reliable, and transparent shipping experience. If you have any questions regarding shipping or specific delivery timeframes, please contact our customer service team.

Authenticity guarantee

Our Authenticity Promise

Every watch sold by Chrono Candy is 100% authentic, thoroughly inspected by our expert team, and accurately described. We stand behind every timepiece with our comprehensive verification process.

  • Expert Authentication — Each watch undergoes a multi-point inspection by certified watchmakers
  • Documentation Verified — All papers, cards, and serial numbers are cross-referenced and validated
  • Fully Insured Shipping — Every shipment is fully insured with signature confirmation
Warranty

Chrono Candy Warranty

Our new model watches come with a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.

This warranty does not cover loss, theft, water damage, or misuse. For warranty service, contact us at chris@chronocandy.com or call (310) 363-0481.

Any questions about the Steel and White Gold Datejust 31?

We’re always happy to talk watches. Ask for a live video, more photos, or a trade quote — a real person answers.

Text us

Own a Rolex you’re ready to part with? Sell or trade it with us.

Reviews

Buy with confidence.

5.0 on Google and Chrono24 — every review from a verified buyer.

★★★★★
“Great dealer. The watch was exactly as described (mint condition). Communications were fast and super easy.”
Gil A. Chrono24 review · Audemars Piguet
★★★★★
“Watch was shipped out same day as the payment sent, the dealer responded to any questions in <2 hours, and everything arrived next day, well-packaged, and as described.”
Brian L. Chrono24 review · Omega
★★★★★
“Very good communication, very professional, confirmed authentic watches via dealer as well as chrono certification, and good selection. Recommend”
Joseph A. Chrono24 review · Audemars Piguet