Details

Brand
Rolex
Model
Steel and White Gold Datejust 31
Reference
278384RBR mdo
Bezel
Diamond
Dial
White Mother-Of-Pearl Diamond
Bracelet
Oyster Bracelet
Availability
In stock

About this watch

Bridging the gap between Rolex's classic 36mm proportions and the contemporary 28mm variants, the 31mm Datejust represents a calculated evolution in the collection's dimensional hierarchy, with the 278384RBR exemplifying this mid-size philosophy through its white gold construction and diamond-adorned aesthetic. This particular reference emerged as Rolex refined their ladies' professional offerings, pairing the traditional Oyster case architecture with the luminous depth of white mother-of-pearl dial surfaces. The marriage of steel and white gold in the case construction creates a subtle two-tone effect that distinguishes this 31mm iteration from its purely steel counterparts, while the diamond hour markers transform the dial into a constellation of reflected light.

Key Features & Specifications

  • Diamond-Set Bezel — Precisely cut diamonds arranged in the classic Rolex setting, creating continuous brilliance around the 31mm white gold case perimeter
  • Mother-of-Pearl Dial with Diamond Markers — Natural white mother-of-pearl surface provides an iridescent backdrop for diamond hour indices, creating depth and luminosity unique to each timepiece
  • Steel and White Gold Case Construction — Robust Oystersteel foundation enhanced with white gold elements, offering durability with precious metal refinement in the 31mm diameter
  • Oyster Bracelet Integration — Three-piece link construction with Oysterclasp, featuring the Easylink rapid extension system for seamless wrist adjustment
  • Sapphire Crystal with Anti-Reflective Coating — Scratch-resistant crystal ensures optimal dial visibility while protecting the intricate mother-of-pearl and diamond dial layout
  • Unworn Condition — Complete with original factory finishing and protective elements, representing the timepiece exactly as intended by Rolex manufacture standards

About This Timepiece

  • Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
  • Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
  • Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
  • Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.

Contact Us

Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: chris@chronocandy.com

Chrono Candy is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.

Shipping & returns

At Chrono Candy Watches, we strive to provide a fast, reliable, and transparent shipping experience. Here’s what you need to know:

Domestic Shipping:

  • Free & Fast: Enjoy complimentary Priority Overnight Fully Insured Shipping on all domestic orders.
  • Quick Dispatch: In-stock items typically ship on the same business day for verified payments received before 4 PM PST.
  • Tracking Information: We’ll provide tracking information upon shipment.

Special Orders:

  • Order Fulfillment Time: Special orders require 5-10 business days for processing and shipment.
  • Transparent Communication: We’ll keep you informed about the estimated arrival date.

General Shipping Information:

  • Pre-Shipment Inspection: Every watch undergoes a rigorous inspection by our expert team for accuracy, functionality, and condition.
  • Secure Packaging: We utilize secure packaging and insurance for all shipments.
  • Signature Required: A signature confirmation is required upon delivery.

Sales Tax:

Sales tax applies to shipping and handling fees for orders shipped to addresses within the state of CA.

We strive to provide a fast, reliable, and transparent shipping experience. If you have any questions regarding shipping or specific delivery timeframes, please contact our customer service team.

Authenticity guarantee

Our Authenticity Promise

Every watch sold by Chrono Candy is 100% authentic, thoroughly inspected by our expert team, and accurately described. We stand behind every timepiece with our comprehensive verification process.

  • Expert Authentication — Each watch undergoes a multi-point inspection by certified watchmakers
  • Documentation Verified — All papers, cards, and serial numbers are cross-referenced and validated
  • Fully Insured Shipping — Every shipment is fully insured with signature confirmation
Warranty

Chrono Candy Warranty

Our new model watches come with a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.

This warranty does not cover loss, theft, water damage, or misuse. For warranty service, contact us at chris@chronocandy.com or call (310) 363-0481.

Any questions about the Steel and White Gold Datejust 31?

We’re always happy to talk watches. Ask for a live video, more photos, or a trade quote — a real person answers.

Text us

Own a Rolex you’re ready to part with? Sell or trade it with us.

Reviews

Buy with confidence.

5.0 on Google and Chrono24 — every review from a verified buyer.

★★★★★
“Great dealer. The watch was exactly as described (mint condition). Communications were fast and super easy.”
Gil A. Chrono24 review · Audemars Piguet
★★★★★
“Watch was shipped out same day as the payment sent, the dealer responded to any questions in <2 hours, and everything arrived next day, well-packaged, and as described.”
Brian L. Chrono24 review · Omega
★★★★★
“Very good communication, very professional, confirmed authentic watches via dealer as well as chrono certification, and good selection. Recommend”
Joseph A. Chrono24 review · Audemars Piguet