Details
- Brand
- Rolex
- Model
- Steel and White Gold Datejust 31
- Reference
- 278384RBR sio
- Bezel
- Diamond
- Dial
- Silver Index
- Bracelet
- Oyster Bracelet
- Availability
- In stock
About this watch
Silver sunray indices catch light with exceptional clarity against the lustrous silver dial of this 31mm white gold Datejust, creating a monochromatic elegance that distinguishes the 278384RBR from its two-tone siblings. The diamond-set bezel adds precisely 46 brilliant-cut stones to frame the immaculate dial presentation, while maintaining the refined proportions that have defined the Datejust 31 since its introduction. This unworn example represents Rolex's commitment to understated luxury, where white gold construction meets the proven reliability of the Oyster bracelet architecture.
Key Features & Specifications
- Reference 278384RBR Configuration — White gold case construction with diamond-set bezel creates a sophisticated alternative to the standard fluted bezel Datejust models
- 31mm Case Proportions — Optimal sizing that bridges vintage Datejust heritage with contemporary wrist presence, featuring white gold Oyster case architecture
- Silver Index Dial — Applied hour markers in white gold complement the monochromatic dial finish, enhanced by Mercedes-style hands and instantaneous date display at 3 o'clock
- 46-Diamond Bezel Setting — Brilliant-cut diamonds totaling approximately 0.50 carats create subtle light play while maintaining the Datejust's inherently classic aesthetic
- Oyster Bracelet Integration — Three-piece solid link construction with Oysterclasp and Easylink 5mm comfort extension system ensures seamless comfort and security
- Perpetual Movement 2236 — Self-winding mechanical movement with Chronergy escapement delivers -2/+2 seconds per day accuracy and 55-hour power reserve
- Unworn Condition — Complete with original protective films and documentation, representing pristine factory specification throughout
About This Timepiece
- Bracelet Sizing — Complimentary bracelet sizing included with every purchase. Contact us with your wrist measurement and we'll have it ready before shipping.
- Authenticity Guarantee — Every watch is thoroughly inspected and authenticated by our team of certified horologists. 100% authentic, guaranteed.
- Warranty — New model watches include a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
- Shipping — Free insured overnight FedEx shipping on all orders. Fully insured, signature required, discreet packaging.
Contact Us
Questions about this timepiece? Our specialists are available to help.
Phone/Text: (310) 363-0481
Email: chris@chronocandy.com
Chrono Candy is an independent luxury watch dealer and is not affiliated with Rolex S.A., Rolex USA, Patek Philippe, Audemars Piguet, Cartier, Omega, Tudor, or any brands listed.
Shipping & returns
At Chrono Candy Watches, we strive to provide a fast, reliable, and transparent shipping experience. Here’s what you need to know:
Domestic Shipping:
- Free & Fast: Enjoy complimentary Priority Overnight Fully Insured Shipping on all domestic orders.
- Quick Dispatch: In-stock items typically ship on the same business day for verified payments received before 4 PM PST.
-
Tracking Information: We’ll provide tracking information upon shipment.
Special Orders:
- Order Fulfillment Time: Special orders require 5-10 business days for processing and shipment.
- Transparent Communication: We’ll keep you informed about the estimated arrival date.
General Shipping Information:
- Pre-Shipment Inspection: Every watch undergoes a rigorous inspection by our expert team for accuracy, functionality, and condition.
- Secure Packaging: We utilize secure packaging and insurance for all shipments.
- Signature Required: A signature confirmation is required upon delivery.
Sales Tax:
Sales tax applies to shipping and handling fees for orders shipped to addresses within the state of CA.
We strive to provide a fast, reliable, and transparent shipping experience. If you have any questions regarding shipping or specific delivery timeframes, please contact our customer service team.
Authenticity guarantee
Our Authenticity Promise
Every watch sold by Chrono Candy is 100% authentic, thoroughly inspected by our expert team, and accurately described. We stand behind every timepiece with our comprehensive verification process.
- Expert Authentication — Each watch undergoes a multi-point inspection by certified watchmakers
- Documentation Verified — All papers, cards, and serial numbers are cross-referenced and validated
- Fully Insured Shipping — Every shipment is fully insured with signature confirmation
Warranty
Chrono Candy Warranty
Our new model watches come with a 1-year mechanical warranty covering manufacturing defects. All watches include our confidence guarantee.
This warranty does not cover loss, theft, water damage, or misuse. For warranty service, contact us at chris@chronocandy.com or call (310) 363-0481.
Any questions about the Steel and White Gold Datejust 31?
We’re always happy to talk watches. Ask for a live video, more photos, or a trade quote — a real person answers.
Own a Rolex you’re ready to part with? Sell or trade it with us.
Ask about this watch

Rolex
Steel and White Gold Datejust 31
Ref. 278384RBR sio · $17,450.00
Faster by text: (310) 363-0481
Purchase request
Tell us what you’d pay. We’ll check our stock and our dealer network and come back with options.

Rolex
Steel and White Gold Datejust 31
Ref. 278384RBR sio
No obligation. Faster by text: (310) 363-0481
Reviews
Buy with confidence.
5.0 on Google and Chrono24 — every review from a verified buyer.
“Great dealer. The watch was exactly as described (mint condition). Communications were fast and super easy.”
“Watch was shipped out same day as the payment sent, the dealer responded to any questions in <2 hours, and everything arrived next day, well-packaged, and as described.”
“Very good communication, very professional, confirmed authentic watches via dealer as well as chrono certification, and good selection. Recommend”










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